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More Evidence Of The Bank-Owned, REO Mentality


Home buyers today are of the “Bank-Owned/REO Mentality.”  They want to buy something with that kind of price tag, regardless of who owns it.

I came across an article from CNNMoney that really hits home on what is going on in the current housing market.  If you want to sell a home in this market, no matter how much it hurts, you need to price your home like a bank-owned or REO property.

That is your competition.

The tough part about this is that bank-owned or REO properties are priced 20-40% less than the non-REO or bank-owned properties.

The first and last paragraphs of the article spell it out pretty clearly:

Selling a home in this market is hard enough. Competing in a neighborhood flooded with foreclosed homes that are heavily discounted is nearly impossible.

For desperate sellers, that means keeping up with highly-motivated banks and steeply-falling prices – no matter how much it hurts.

Sure, not every seller is going to be desperate, I get that.  But if you are not desperate, or willing to price your home like you are desperate, it is not the time to sell.

Related Articles

Bank Owned Properties – What Today’s Sellers Need To Learn From Them

Even Andy Rooney Knows How To Sell A Home In Big Bear

Bank’s Incompetency = Buyer’s Gain

Big Bear Bank Owned Buyers – Be Ready!


  1. Unfortunate but true.

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